SONDER: the strong feeling of realizing that every person you see has their own life story in which they are the most important person:
Source: Cambridge Dictionary
Sonder can encourage compassion.
Sonder can have a profound impact on our wellbeing.

There are many small businesses trying to succeed – each one deserves recognition for their great products, dedicated service, and the real impact they make. But being a small business owner isn’t easy. You’re expected to know everything – including marketing.
Marketing is already hard, and digital marketing can feel even harder. Viral social media moments and big brand successes make it seem like online growth is quick and easy. But then you run into confusing terms, tricky processes, and constant changes.
Not knowing the digital world isn’t something to be ashamed of – but it does make reaching your audience harder.

After years of working in digital marketing for companies and startups, I wanted to create something that truly helps small businesses. That’s how SEOnder was born – a mix of “SEO,” the work of optimizing websites, and “sonder,” the idea that every small business is unique, complex, and deserves its own digital stage.
With SEOnder, I help small and mid-sized businesses with their digital marketing and branding, or introduce the world of digital to those who want to start but don’t know where to begin. From optimizing websites for success, curating social media, developing your brand story, to providing consulting: SEOnder is the place to kickstart your next step in reaching the right audience.

“The best time to support small businesses is always today.” – Gisele Barreto Fetterman